While the Internet industry has entered the “post-e-commerce eraâ€, “new retail†is being practiced by more and more enterprises. On April 16, Xiaomi Ecological Chain Enterprise smartmi Zhimi Technology’s first offline experience store— - Zhimi Life Appliances Hall officially opened. It is reported that Zhimi Life Electrical Appliances Museum is based on the future home environment. Most of the Zhimi brand products are sold in stock, and the price is consistent with Xiaomiguan and the product platform.
Different from traditional offline stores, Zhimi Life Appliances System systematically demonstrates smartmi's extremely rich lineup of life appliances, which cover different seasons, including Zhimi full DC inverter air conditioner, Zhimi pure humidifier, Zhimi DC frequency conversion floor fan, Zhimi car inverter , Zhimi light breathing smash-proof mask , Zhimi electric heater, and 999 yuan "explosive" Zhimi smart toilet cover, etc., making the store's expandability is extremely strong, smartmi To provide consumers with a complete quality life solution, consumers can experience the actual trial products in the store online, and more resonance with the products, to obtain a better shopping experience than ever before.
On the other hand, the Zhimi Fresh Air System, which was just released, was also unveiled at the Zhimi Life Appliances Museum. This new style product is priced at 1499 yuan, which is very competitive in the fresh air market with a price of 4,500 yuan or even tens of thousands. The Zhimi fresh air system has a large fresh air volume of 220m3/h. With the initial effect + medium efficiency + HEPA13 high efficiency three-fold progressive filtration system, it effectively blocks outdoor pollutants such as PM2.5. This product uses the principle of micro-positive pressure to continuously inject fresh clean air into the room and effectively dilute the volatile substances such as formaldehyde and TVOC.
The minimum noise value of the Zhimi fresh air system is only 26.1dB(A), which will not affect the user's living life during operation. With a maximum power consumption of only 48W, the product is suitable for 24/7 operation and does not impose additional power charges on users. The Zhimi Xinfeng system also supports the intelligent linkage function of Mijia APP, which not only can realize remote control, but also can be linked with a large number of intelligent products in the Mijia platform to realize more gameplay.
Smartmi Zhimi's first experience store ribbon-cutting ceremony
According to reports, Zhimi Life Appliances Hall will implement the "new retail" operation concept, provide customers with an experiential consumption environment, and ensure that all products are in line with the price of Xiaomi.com and the product platform. If the products are on the two lines The platform has a price discount, then the experience store will also enjoy the same preferential policies.
During the opening event from April 16th to 22nd, the Zhimi Life Electrical Appliances Museum will implement preferential policies. The price of the on-site Zhimi DC inverter floor fan will be lowered by 100 yuan to sell at 699 yuan. At the same time, the purchase of Zhimi smart toilet cover, Zhimi electric heater or Zhimi pure humidifier will receive a millet patch panel.
In the future, smartmi Zhimi will deploy more experience stores in China, and gradually build a system of smartmi Zhimi offline sales network. According to smartmi Zhimi, in the half-year trial operation of the flash store before the opening of the new store, the monthly average efficiency of the flash store is as high as 21,000 yuan. With the continuous enrichment of the smartmi Zhimi product line, the sales performance of the official stores has become more worthy of attention and expectation.
Shenzhen Hongyian Electronics Co., Ltd. , https://www.hongyiancon.com