There is no doubt that smart TVs have become the preferred choice for many users. Compared to regular TVs, smart TVs are more feature-rich and can implement multiple functions. For example, watch a variety of exciting online videos, install apps, games, and more. So, what is the development of smart TV abroad? Recently, IHS announced a set of reports on the development of smart TVs. The report shows that by 2019, the penetration rate of smart TVs will reach new heights.
IHS stated that in many parts of the world, people in many countries have a great demand for smart TVs. This is true for developing countries like China and developed countries in Europe. According to surveys, the current penetration rate of smart TVs in Japanese households is 50%, and by 2019 it will rise to over 63%. The United States is 57%. Germany and the United Kingdom in Western Europe account for 53% and 50% respectively.
For the Chinese market, IHS believes that the demand for television in the Chinese market is generally stable, but the demand for smart TVs is gradually increasing. By 2019, the household penetration rate of smart TV in China is expected to reach 46%. In addition, in Brazil and Russia, due to the lack of online video content support, slow broadband network and other factors, the popularity of smart TV is still low, reaching only 36% by 2019.
Smart TVs have become essential home appliances in many homes
IHS stated that in many parts of the world, people in many countries have a great demand for smart TVs. This is true for developing countries like China and developed countries in Europe. According to surveys, the current penetration rate of smart TVs in Japanese households is 50%, and by 2019 it will rise to over 63%. The United States is 57%. Germany and the United Kingdom in Western Europe account for 53% and 50% respectively.
For the Chinese market, IHS believes that the demand for television in the Chinese market is generally stable, but the demand for smart TVs is gradually increasing. By 2019, the household penetration rate of smart TV in China is expected to reach 46%. In addition, in Brazil and Russia, due to the lack of online video content support, slow broadband network and other factors, the popularity of smart TV is still low, reaching only 36% by 2019.
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