In the wearable market, there are many brands to choose from, but due to the limitations of the categories, Apple has succeeded in overtaking large areas of the field. However, in the third quarter of this year, Apple's Apple Watch did not perform well.
According to IDC’s latest data, in the third quarter of this year, Apple’s Apple Watch shipped 2.7 million units globally, which accounted for 41% of the market. It is worth mentioning that in the second quarter of this year, its shipments were 3.4 million, and the market share even reached 49.6%. In other words, in the third quarter of this year, Apple's smart watch market share fell 8.6%.
Q3: What is the excitement of Apple Apple Watch's decline in shipments?
Some time ago, Daniel Ives, head of technology research at GBH Insights, a market research company, said after investigating Apple's retail store sales, Apple’s launch of Apple Watch 3 this year has a very strong momentum. This is because 70% of Apple Watch 3 users have previously No previous two generations of products have been used.
Previously, Apple's supply chain has also revealed the same point of view, Apple's supply chain said that by the end of this year, Apple Watch shipments this year will reach 15 million. Not only that, the supply chain also pointed out that by 2018, this number will increase to 20 million.
So, what exactly does Apple Watch do? Time will give us the answer to the question.
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