Talking about the development trend of smart home industry

The concept of smart home has been for many years, and the domestic smart home has shown an explosive trend in the past two years. The ultimate goal of smart home is to allow the owner to think more, so that busy modern people can return home and free their hands to make home products smart. Let the smart home system serve the owner more in accordance with the owner's lifestyle; create a living environment that is more comfortable, healthier, more environmentally friendly, more energy-efficient, and smarter. Smart home in the future there is still a long way to go, such as the practicality of smart home, "landing" efforts, the degree of close to the people, etc. Here we will introduce the development trend of smart home industry.

Smart home industry status

A well-known market research center understands that the development of the smart home market is not mature, and the reliability and practicality of the system are not strong. It needs to be further developed. At present, smart home products each have their own system, and there is no uniform standard. There are more restrictions on users and a greater impact on the promotion of smart homes. For all manufacturers in the field of smart home, how to find Blue Ocean in the Red Sea is the key to success. However, from the perspective of market competition, finding the Blue Ocean in the Red Sea is not only difficult but also easily broken by opponents. Even if Blue Ocean Strategy is the beginning, it is difficult to guarantee that it is always the Blue Ocean. Therefore, companies must find a peace of mind in order to surpass general competition. Its model is also very simple - to find the lifeblood problem of the industry, and it is the urgent need of consumers, and build a long board on this basis.

Since the development of the smart home industry, most practitioners have returned to the original intention of smart homes, providing users with more convenient and comfortable life, more simplified operations and more intimate services than everyday life. The steady development will not advance, increase the investment in capital, and pay great attention to research and development of the company will make a difference, the sci-fi movie-like smart home life in the near future.

Breakthrough in the development of smart home industry

From the perspective of user experience and usage scenarios, the so-called smart home is to interact with the hardware of the home at any time and any place. Users can complete air, water, food, temperature, lighting, etc. for their own home through remote operation or minimal operation. Control to meet the comfort and convenience of life. The ultimate of this kind of control is automation. For example, the refrigerator may automatically send purchase information to a certain sales channel according to the user's food consumption condition. For example, the air conditioner will automatically adjust to a suitable temperature according to the user's off-hours.

In such an extreme experience scenario, different home products need to be unified on one platform, controlled by one port, and even all hardware products are on the Internet. But the reality is not the case, different home appliance companies are building their own ecological systems, all hope to become the user's entrance, so different home appliance brands have their own different APP, users need to use mobile phones to control these products need to download different The APP, then, for a single user, more and more intelligent hardware, users need to download more and more APPs, users are very cumbersome to use.

Therefore, from the perspective of user needs, a super platform needs to appear in the smart home field, which has become the object of competition for all smart home participants. From a business point of view, competition for the platform is the key to strategic leadership. The platform for smart homes is equivalent to the OS system for smart phones. Whoever can become this "operating system" will occupy the user's entrance.

Super players have seen this opportunity. The U+ system created by the traditional home appliance giant Haier, Apple's HomeKit system, and Samsung's Smart Home service platform all try to occupy the front entrance to acquire a large number of user groups and effective data.

The smart home industry has entered a period of rapid development, and diversity in products and technologies is likely. With the smart home prices, we believe smart homes will become more and more popular with consumers. Let's wait and see!

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