A few days ago, the "Color TV Industry New Display Technologies Technology Inspection" held by the United Nations Radio and TV Products Quality Supervision and Inspection Center of the Consumer Electronics Product Survey Office of the China Electronics Chamber of Commerce was held in Beijing. At the conference, the industry's first color performance evaluation standard for 4K ultra high-definition TVs for TV color performance was released; Samsung, TCL, Sony, Konka, and other mainstream color TV brands, a total of 6 products reached 4K ultra-high-definition TV color performance evaluation of the highest class I standard.
Liu Zhigang, deputy general manager of the National Radio and TV Product Quality Supervision and Inspection Center, said that currently the industry’s existing new display technologies for the flat panel TV market have only introduced the ultra-high definition display authentication technology specification, which reflects that TV color performance indicators are limited to color gamut coverage. Rate and contrast cannot fully reflect the color performance of flat-panel TVs. In view of the dual needs of the color TV industry and the color TV consumer market, the China Consumer Electronics Product Survey Office of the United Nations Radio and Television Product Quality Supervision and Inspection Center conducted a comprehensive test on the color performance of the mainstream new display technology products in the color TV market. Introduced 4K Ultra HD TV color performance evaluation specification.
The deputy secretary-general of the China Electronic Chamber of Commerce, Lu Renbo, stated that TV is the most intuitive and vivid sensory experience for display users. It is the color expressiveness and definition of the picture. With the rapid popularity of 4K ultra-high-definition TVs, the color performance of TV screens has increasingly become an important consideration for consumers to purchase TV products. The introduction of the color performance evaluation standard for 4K ultra high-definition television not only helps lead the flat-panel TV market into a normative era in which color performance can be followed, but also helps standardize the consumer market.
Wu Weihua, director of the Performance Test Room of the National Radio and TV Product Quality Supervision and Inspection Center, said that the 4K Ultra High Definition Television (UHD) color performance evaluation specification released this time has defined the color performance levels of television products according to the values ​​of various color performance indicators. It is a reference for consumers to purchase TV products with superior color performance.
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