Wired boxes are not smart. Watching TV requires different boxes. Watching cable TV requires a cable TV set-top box. Watching Internet TV requires an Internet set-top box. Many homes have more than one box, but they can only use one at a time. For people who want to watch cable TV and want to watch online TV, they need to back and forth. On the one hand, it causes waste, and on the other hand brings trouble to the user. As a result, people either abandon cable TV or give up Internet TV, forcing users to choose between the broadcast TV and Internet TV, resulting in a low rating of the two.
Wired box is not open. The radio and television closed technology system has set a very high technical threshold and has discouraged all set-top box manufacturers including Apple, Google and Xiaomi, making the cable box independent of the market and unable to integrate with the open Internet. At the same time, for cable TV broadband networks, China is different from foreign countries, and cable broadband is not currently developed. The development of Internet TV will mostly use telecommunication broadband, which will easily lead users to gradually switch to the Internet and become the cutting line of cable television.
The network box becomes empty. Last year, the SARFT issued a document requesting the closure of download channels for all types of video apps and video aggregation software in all Internet TV terminal products. Afterwards, all Internet TV boxes must stop providing TV programs for time shifting and viewing. Various supervision orders let the smart TV return to liberation overnight.
Network box is more limited. The content of the network box is subject to license holders, so there are many limitations in the viewing of content. For example, the network set-top box is based on the number of platforms, but watching Hunan Satellite TV's popular programs have to change mango TV platform set-top boxes. As a result, different set-top boxes are required to accept different Internet TV services.
Moore's Law updates the speed of hardware configuration. Currently known as Ultra HD 4K TV resolution of 4096 × 2160, is 4 times that of ordinary high-definition, but now the mainstream smart phone resolution has reached 1920 × 1080, is moving to 2560 × 1440, and cable TV also walk in From the standard-definition to high-definition upgrade path, cable TVs need to be accelerated as soon as possible.
In summary, the biggest obstacle to media convergence lies in the integration of terminals. It is also the biggest problem in television. How will it be improved in 2015? Obviously, it is necessary to integrate cable TV and network TV. The integrated TV box using the live TV operating system DTVOS will become standard on TVs.
As a result, various institutional mechanisms that have constrained the convergence of television and computers over the years will be broken in 2015. The development of Internet technology has made everything possible. In the face of the impact of the Internet tide, the development of Moore’s Law has been followed, the form of smart TV terminals has been continuously innovated, and the industrial ecological chain has been perfected to ensure the market base for TV users. In the TV industry involving people’s cultural and entertainment life as well as party and government media propaganda tools, the converged terminal has opened a new era of fourth-generation set-top boxes and successfully achieved the goal of multi-screen, cross-domain, and cross-network development of cable television terminals, reducing operations. Business terminal costs, to achieve large-scale and industrial operation.
With the convergence of the Internet of Everything and media convergence, the convergence path has gradually become clear and the integrated TV box will become the standard for the 2015 box! It will welcome the arrival of the big media era.
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